I set the Panasonic GF3 on to manual focus and set it to record under constant light conditions. I framed and focused it, and put it on the table near by, at a near eye-level height.
I put the recorder as closely as possible to the subjects mouth to record the audio, on the table. This is important, as you will not always get the best audio from on board camera microphones. I used the on board Marantz microphones, as they are really quite fantastic, and pointing at the subject, with manual level control.
Light was the strip lights in the room. The subject sat back beneath the lights to rid of bad shadows as much as possible.
Record the audio in 48khz, match it to the clip in whatever editor you chose, and export, preferably at full HD res because it’s for the web and people can then choose what they want to view it at.
Sit back and enjoy good, easy to make, and basic web video.